December 10th, 2007
by Michael Swanberg
Recently, Amazon announced the release of it’s electronic book reader, the Kindle, to mixed reviews. Here’s what I think about it.
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Reading books in electronic format is nothing new. eBooks have been around for several years now, as have dedicated electronic readers. Sony, within the past year or so, released their latest eReader, and has very recently updated it. The only thing new here is the use of eInk, which takes no power to display, so the battery last a very long time (thousands of page turns).
Amazon’s kindle is very similar, but with some notable differences. Most notable, in my opinion, is the inclusion of the Sprint-based mobile data card. This is used to download books and such directly to the reader without the use of a computer. And here’s the great part, you don’t have to give Sprint any money!
I think this greatly enhances the value of such a product, as it becomes truly standalone and can make its way into the hands of luddites and non-computer-nerds.
But there is still the great burning question: who would want such a product?
After all, the Sony reader is $300 or more and the Kindle weighs in at a whopping $400! The NYTimes Best Sellers are going for an average of around $15 on Amazon. Four-hundred big ones can buy you over 25 books! So why would you want a $300-400 device with you?
One outspoken detractor is John C. Dvorak (http://dvorak.org/blog, take a drink!), who asks simply, “why not get a laptop?” This is a very astute opinion and certainly one to take note of. But I believe there are good reasons to have the reader anyway.
First, there is the convenience factor. A laptop can’t always download the latest books, anywhere, anytime. If you already have a Sprint card (or similar) for your laptop then you may decide that this isn’t a selling point. There is also the form factor and size. Say you’re on an airplane. It can be a pain to get your laptop out, boot it, and use it. Especially on shorter flights. And have you ever really tried to use a laptop on those tiny seat-back trays? So an ebook reader becomes more convenient there, since it’s the size of a paperback (give or take) and is instant-on. And what about longer flights? Can your laptop make it cross-country without the battery dying? This is a case of clear-cut division of use.
Dvorak himself lamented the iPhone because he said that he didn’t want to get off the plane to find his listening to music killed his phone’s battery. Well, he needs to think about that in this instance. So, you read a book on the plane and get to your connecting airport only to find that you have a voicemail that necessitates you getting into your laptop to check/fix/change something, but oh no! Your laptop battery is dead because you had to read The Times! If only you’d had an ebook reader.
But there is another detracting idea on these readers that says that why would anyone want so many books in their pocket? Can’t you just carry one or two, in their paper form? Well, about that let me say, I would love to have an ebook reader to carry all my tech manuals in. I am not a traveling consultant anymore, but when I was, I was constantly trying to figure out how I could keep all my manuals with me all the time. An ebook reader would have been perfect. However, there doesn’t seem to be much effort in getting all the good tech manuals into electronic format. That seems odd, yes, but checking Sony’s and Amazon’s ebooks there aren’t many good ones available. O’Reilly, are you listening to me???
Here’s another thing to consider. Many places where you may need reference materials will not allow you to bring laptops in. Heck, my office building won’t allow cameras, which means that my iPhone should stay in the car. Thank God they really aren’t enforcing this. But if I drug my laptop into the office every day, and set it up to read manuals, I am quite sure that my boss would be telling me to leave the lappy home, that the company doesn’t need any undue security risks. So, I have my manuals at the office, about 30 pounds worth. If I ever needed these manuals at home on a regular basis, there’s 30 lbs. of paper I would have to drag back and forth. The Kindle weighs 10.3 ounces, by the way.
As for form-factor, I like the Sony reader better than the Kindle. The Kindle definitely looks like it was designed by someone whose last electronic device was an Apple IIc. But you just can’t debate the inclusion of the free Sprint network access. As well, Sony’s ebook offerings are anemic, especially when compared to Amazon’s.
So, in the end, I am watching intently. And when Amazon gets in some emanuals that I want, I will jump on the Kindle.
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